Finnish energy supplier improved conversion rate and basket size through playable awareness campaigns.
Here’s how Virgin Red uses Playable, and how one campaign achieved the lowest CPA (cost-per-acquisition) in company history.
MANY Digital uses gamification to drive app downloads, activate sport sponsorships, and create 743,400 impressions made through 30 campaigns.
How gamification generated 2.8 million sessions for the Football Association of Finland.
Insurance fund Din Sundhedsfaglige A-kasse used game mechanics to increase member engagement on their Christmas Calendar 6.5x.
This social responsibility campaign grew engagement by 38,000 sessions for Q8 and their strategic partner.
Their gamification campaign resulted in a 74.6% conversion rate and benefited the brand, the partner, and the customers.
Gamification is breaking new ground in the native advertising universe for Ekstra Bladet, including a 50% higher CTR.
QIAGEN’s quizzes keep the medical world educated and informed. One campaign saw 22,868 sessions in a six-week campaign period.