Early Access
Introducing the Playable MCP – Connect Playable to your preferred AI assistant. Your AI recommends the concept, builds the campaign, and reports on performance. You stay in full control.
A MCP (Model Context Protocol) server allows any AI assistant tool to connect to it. This means that instead of having multiple custom integrations, we have developed one which works with all AI-tools inside Playable.
Using the Playable MCP you can allow your AI assistant tool (Claude; ChatGPT etc.) to work inside the Playable platform on your behalf. By connecting your AI tool you can now utilise your own AI inside Playable:
Demo
See how Playable MCP works: one prompt drafts a campaign, another reports on performance.
With your own Playable user. OAuth, zero API keys, nothing to copy.
Get access to the many skills, instructions and prompts you can use inside your AI assistant in Playable
Use your AI-tool to get recommendations, help build campaigns and gather key reporting stats from Playable.
Your AI assistant works on campaigns that are not live and have never been live. Live, paused and previously published campaigns are strictly read-only.
You finish the game, prizes and forms in the editor, and you take the campaign live.
MCP tools sit inside your existing roles. Tools a user has not been granted are invisible to the assistant.
OAuth sessions lists every connected app and when it was last used. Revoke instantly.
Every action is logged with the user and workspace it acted for.
The AI tool can read campaign content, campaign statistics (totals only) and the media library via the MCP. It can’t read participant or registration data.
Working with Playable gives you access to an industry-leading marketing technology platform, but first and foremost, you gain a strategic partner to help you achieve your commercial goals.
Enter your details to connect with your Playable representative. If you are new to Playable, we will introduce you to marketing gamification and how our MCP lets you utilize your AI tool.
*Playable MCP is currently available for customers on selected subscription plans.