The Playable Personality Test gives you exciting opportunities to activate your target audience. The Personality Test can be a fun and informal campaign that is also used as a product selector.
You can set up dynamic sections on the results page depending on which product best matches your customers’ answers. This data can also be sent automatically to your permission database, which gives you great opportunities for further segmented marketing.
Our clients enjoy high engagement from this game, with an average time spent between three to five minutes.
Participation rates often hit 50%, and there is a lot of potential to go viral. You can set up a feature for Facebook sharing. This allows users to share their test results with friends and can generate more traffic for the campaign.
We recommend that you use challenging questions to test your customers’ knowledge about your company’s products or core values. You can even highlight selected products by directing participants to subpages of your website where they can get help finding answers to the questions.
Building a successful e-commerce business in 12 months, fueled by gamification, including a 64.6% conversion rate with their Valentine’s campaign.
Masai wanted to generate more leads while collecting consumer data, and lowered CPL by 50% less when gamification is used.
JYSK’s HR team wanted to ease the workload when screening for candidates and in the process saved 31,000 working hours.
Your participants have to memorize what is on the back side of each card they flip in order to match them in pairs.
From the Playable platform, you can set up your own Priority Puzzle where you ask participants to set certain graphic elements in the correct order before time runs out.
Place The Item is a quick and fun way to test your target audiences’ knowledge of your products and offers and also helps you gather valuable customer insights.
The Polling game can be applied in several different situations. It can be used when launching a new product or logo to ask customers which one they like best.